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My top 5 actions ...
1) A movie ... The Heroes journey with FLW and his architecture co-staring
2) All FLW buidlings in virtual reality
3) Destination tourism
4) Multi year Netflix documentary series
5) Find the next Wright ... Use social media, etc. to broadcast good architecture
Humble student of the Master
"Youth is a circumstance you can't do anything about. The trick is to grow up without getting old." - Frank Lloyd Wright
What is needed is for architects to design with the Wright side of their brains...quality of space and materials over quantity of them.
Architects and clients also should pledge to be honest with materials. Cultured stone is precast concrete masquerading as stone....why not use the material honestly as precast concrete tile? Why print fake wood grain on plastic laminate rain screen panel, when a man made pattern or warm tone would have the same effect? Sheet CorTen steel makes a great siding that never needs paint or stain!
What may have turned off some of those others, at least for the first few decades after his death, was the more explicit---some would have said extraneous---decoration that Wright applied often (but far from universally) to his work of all periods.
Now, of course, we more than accept that decoration; whether we buy the architect's claim that this effluvia is "organically intrinsic" to the work, or not, we celebrate and enjoy it, as part and parcel of the work. It certainly never detracts . . .
If any of us remember the Robert Berger house in San Anselmo, Ca. decorated thoughtfully and lovingly by the new owner, it should help give us faith that these designs are timelessly modern if understood by their owners.
"I tried to make my clients see that furniture and furnishings that were not built in as integral features of the building should be designed as attributes
of whatever furniture was built in and should be seen as a minor part of the building itself even if detached or kept aside to be employed only on
"But when the building itself was finished the old furniture they already possessed usually went in with the clients to await a time when the interior
might be completed in this sense. Very few of the houses, therefore, were anything but painful for me after the clients brought in their belongings.
"Soon I found it difficult, anyway, to make some of the furniture in the abstract. That is, to design it as architecture and make it human at the same
time---fit for human use. I have been black and blue in some spot, somewhere, almost all my life from too intimate contact with my own early furniture."
"An Autobiography," 1943, p 145
Contrarian without being different.
The initial post was a call to action about how to do that, not a debate about need.
Or maybe just increase the hipness factor and make the Ã¢â‚¬Å“brandÃ¢â‚¬Â� more appealing and accessible?
IÃ¢â‚¬â„¢m personally not too interested in referencing a nationalistic Trumpian slogan using Ã¢â‚¬Å“AmericaÃ¢â‚¬Â� as a marketing strategy. WrightÃ¢â‚¬â„¢s architecture and ideas can and should be understood and appreciated universally.
Make Planet Earth Wright Again? Even that strikes me as being too imperialistic.
More so this ... the long term play, for sure So I understand this correctly, is your point, Tim, to awaken and remind the public of the relevance of WrightÃ¢â‚¬â„¢s work, or to inspire contemporary architects to design with his Ã¢â‚¬Å“principlesÃ¢â‚¬Â� in mind, or both?
I would say brand is important. It should support the first goal, the long term play Or maybe just increase the hipness factor and make the Ã¢â‚¬Å“brandÃ¢â‚¬Â� more appealing?
Tiptoe? YouÃ¢â‚¬â„¢ve stepped on a grenade.Roderick Grant wrote:While I don't mean to tiptoe through the mine field, one might, through thorough examination, find parallels between FLW and DJT.
-Both remarkably sensitive.
-Both articulate, have huge vocabularies and impeccable grammar.
-Both geniuses, and keenly aware of the needs of fellow human beings.
-Both graceful, bohemian and extremely artistic.
-Both fit and trim through their later years.
-Both will be remembered by historians as being forward thinking.
TheyÃ¢â‚¬â„¢re just so damned similar, IÃ¢â‚¬â„¢m getting them mixed up!